{"id":15610,"date":"2025-06-16T14:53:04","date_gmt":"2025-06-16T18:53:04","guid":{"rendered":"https:\/\/www.stratusadmissionscounseling.com\/blog\/?p=15610"},"modified":"2025-06-16T15:03:10","modified_gmt":"2025-06-16T19:03:10","slug":"tips-for-your-northwestern-kellogg-application-essays","status":"publish","type":"post","link":"https:\/\/www.stratusadmissionscounseling.com\/blog\/tips-for-your-northwestern-kellogg-application-essays\/","title":{"rendered":"Tips for Your Northwestern Kellogg MBA Essay"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\"><strong>Northwestern Kellogg Application Essay Tips, 2025\u20132026<\/strong><\/h2>\n\n\n\n<p>After making big changes to its application essay prompts last season, Northwestern Kellogg is holding the line for this upcoming application season, making no major changes to its essay questions. Even this year\u2019s deadlines are within one day of last year\u2019s deadlines for each round.&nbsp;<\/p>\n\n\n\n<p>I had a conversation with a member of Kellogg\u2019s admissions team at the annual meeting of <a href=\"https:\/\/aigac.org\/\">AIGAC<\/a> admissions consultants and top MBA program leaders and gained some additional insight into Kellogg\u2019s essay questions. While Essay 1 covers a lot of ground by essentially asking five subquestions within the one essay prompt, not all of these subquestions need to be given the same weight. Kellogg\u2019s <em>intention<\/em> with these current essays is to give applicants the opportunity to be more direct in sharing their goals, explaining why now is the right time to pursue this degree, and highlighting how Kellogg is the right place to achieve their goals. Kellogg stays on brand with its second essay question by asking candidates to share a difficult professional decision they made and how their leadership style and values played into making that decision. You\u2019ll need to focus as you write, because you have a lot of ground to cover in these 450-word essays. Let\u2019s dig into the school\u2019s questions and reflect on a strategy for answering them!<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><a href=\"https:\/\/www.stratusadmissionscounseling.com\/blog\/how-to-get-into-northwestern-university-kellogg-school-of-management\/\"><b>In the related article How to Get into Northwestern University Kellogg School of Management, you will find information on a variety of the MBA program\u2019s offerings.<\/b><\/a><\/h4>\n\n\n\n<h4 class=\"wp-block-heading\"><em><span style=\"font-weight: 400;\"><em><strong>Question 1: Intentionality is a key aspect of what makes our graduates successful Kellogg leaders. Help us understand your journey by articulating your motivations for pursuing an MBA, the specific goals you aim to achieve, and why you believe now is the right\u00a0moment. Moreover, share why you feel Kellogg is best suited to serve as a catalyst for your career aspirations and what you will contribute to our community of lifelong learners during your time here. (450 words)<\/strong><\/em><\/span><\/em><\/h4>\n\n\n\n<p>Intentionality is a good place for us to start with our advice for this essay, because you will have to be intentional in planning how you will address all the aspects of the prompt within the 450-word limit. I count five questions embedded in this question, asking you to share (1) your motivation for pursuing an MBA, (2) the specific goals you aim to achieve, (3) why now is the right time, (4) how Kellogg is \u201csuited\u2026 as a catalyst for your career aspirations,\u201d and (5) what you can contribute to Kellogg. Because you have only 450 words with which to respond to all these questions, you have only about 90 words for each one. However, my sense in talking to Kellogg\u2019s admissions team is that not all parts of this prompt deserve equal weight. Your motivation for the MBA, your goals, and why <em>now<\/em> is the right time seem to be the most important elements.&nbsp;<\/p>\n\n\n\n<p>The word \u201cintentionality\u201d is generally defined as the act of being deliberate or purposive. Kellogg students and alumni know who they are and where they want to go, and they have taken purposeful steps to achieve their goals. You might want to start by offering some&nbsp; brief insight into what has inspired your goals and then share your goals, as well as why this is the right time for you to earn an MBA. Because you won\u2019t have room to share all the ways Kellogg can help you reach your objectives, be <em>intentional<\/em> in synthesizing how the resources you note will uniquely help you, rather than listing lots of resources without connecting them back to your personal story. Consider closing by sharing one way you can add value to the Kellogg community.&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><em>Question 2: Kellogg leaders are primed to tackle challenges everywhere, from the boardroom to their neighborhoods. Describe a specific professional experience where you had to make a difficult decision. Reflecting on this experience, identify the values that guided your decision-making process and how it impacted your leadership style. (450 words)&nbsp;<\/em><\/h4>\n\n\n\n<p>This question remains unchanged from last year, but it was built on previous Kellogg essays that gave applicants the opportunity to share something specific from their professional experience. The program is still looking for \u201cthe kind of people who elevate the level of everyone in the room without making it all about them,\u201d to loosely quote a former Kellogg admissions staffer who was describing the school\u2019s ideal applicants.&nbsp;<\/p>\n\n\n\n<p>Keep the <a href=\"https:\/\/www.kellogg.northwestern.edu\/the-experience.aspx\">Kellogg experience<\/a> in mind as you respond to this essay question. Kellogg leaders have a \u201chigh-impact, high-empathy perspective,\u201d use creativity and innovation to create opportunity, collaborate with a sense of empathy, value \u201cintentionality with a strong sense of purpose,\u201d and have a pay-it-forward alumni network.&nbsp;<\/p>\n\n\n\n<p>Kellogg asks you to share \u201ca specific professional experience\u201d involving a difficult decision you had to make. That means <em>one<\/em> example, not an amalgamation of multiple experiences. You don\u2019t have room to address more than one example. There is some ambiguity in what \u201cprofessional\u201d experience means, given that the opening of the prompt notes that Kellogg leaders tackle challenges in their neighborhoods as well as the boardroom. It is likely safest to discuss a work-related example, but if you have considerable experience in a community-based organization and have demonstrated significant leadership in it, this could also be the source of your example. Here are a few things to keep in mind when selecting the example to highlight: Did you take a risk in advocating for a position that could improve your company\u2019s\/organization\u2019s future? Did you collaborate with others to achieve the goal? If you write about a difficult decision you made that impacted only you, you\u2019ve missed a chance to share how you build strong organizations. Big problems are not solved by just one person, so think about how you have motivated teams, brought varied perspectives into the decision-making process, and inspired others to achieve meaningful results.&nbsp;<\/p>\n\n\n\n<p>You can think about responding to this question using the CAR (Challenge\/Action\/Result) model, in which the difficult decision is presented along with the actions you took. Reflect on how your values guided your decision-making process and how you gained insight into your leadership style from this experience.&nbsp;<\/p>\n\n\n\n<p><a href=\"https:\/\/www.kellogg.northwestern.edu\/admissions\/ft-admissions\/ft-how-to-apply\/\">Kellogg notes on its website<\/a> the following about its MBA application process:&nbsp;<\/p>\n\n\n\n<p>\u201cEach applicant is allowed to apply to <strong>one full-time Kellogg program per year<\/strong>. Once you submit your application, you have the option to select one alternate Full-Time Program of interest and\/or the Kellogg Evening &amp; Weekend MBA Program. If you select an alternate program, you&#8217;ll be asked to provide a short paragraph explaining your interest in the other program.\u201d<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Video essays<\/h4>\n\n\n\n<h4 class=\"wp-block-heading\"><em>Video essays are due 96 hours after the application deadline.<\/em><\/h4>\n\n\n\n<h4 class=\"wp-block-heading\"><em>A video essay link will appear on your Application Status Page after you submit your application and payment.<\/em><\/h4>\n\n\n\n<h4 class=\"wp-block-heading\">Y<em>ou will need an internet-connected computer with a webcam and microphone.<\/em><\/h4>\n\n\n\n<h4 class=\"wp-block-heading\"><em>The video should take about 20-25 minutes to complete, which includes time for setup.<\/em><\/h4>\n\n\n\n<p>Kellogg values evaluating the whole applicant and provides each candidate with the opportunity to answer a series of video essay questions after they submit their application. The school\u2019s admissions team has described these video essays as the \u201cexclamation point\u201d of the application, something they watch after they have finished reviewing the other parts of your application. This video component gives you the opportunity to share your authentic self. Answer the questions the way you would if you were having a conversation with someone, and ideally, use examples that share new elements of your profile and add to what you have already provided in your written essays and short answers.<\/p>\n\n\n\n<p><i><\/i><span style=\"font-weight: 400;\">For more insight into how Stratus can help you in applying to Kellogg and other top MBA programs, reach out to us to schedule a <\/span><a href=\"https:\/\/www.stratusadmissionscounseling.com\/free-consultation\/\"><span style=\"font-weight: 400;\">free consultation<\/span><\/a><span style=\"font-weight: 400;\">. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Northwestern Kellogg Application Essay Tips, 2025\u20132026 After making big changes to its application essay prompts last season, Northwestern Kellogg is holding the line for this upcoming application season, making no major changes to its essay questions. Even this year\u2019s deadlines are within one day of last year\u2019s deadlines for each round.&nbsp; I had a conversation&#8230;<\/p>\n","protected":false},"author":23,"featured_media":17942,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[378,380],"tags":[1133,959,461,541,962,963,754,730,726,900],"class_list":["post-15610","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mba","category-mba-school-specific","tag-2025-2026-essay","tag-jd-mba","tag-kellogg-school-of-management","tag-mba-application-essays","tag-mbai","tag-mmm","tag-one-year-mba","tag-optional-essay","tag-reapplicant","tag-video-statement"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Tips for Your Northwestern Kellogg Application 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